Yes, K9 Mask is still in business and actively taking orders. The dog-protection mask company’s Shark Tank deal never actually closed, but the exposure from the episode helped it grow regardless.

What happened to the Shark Tank deal

K9 Mask secured a deal on the show with Daymond John for $200,000 for 40% equity. As of January 2023, that deal had not closed, and it ultimately fell apart entirely, one of the more common outcomes on the show, where a significant share of on-air deals never make it through due diligence.

How the company grew anyway

Rather than stall out, K9 Mask used the sales boost from national exposure to expand its product line and improve manufacturing. The company actually lowered its price from $59 to $49, suggesting real manufacturing cost improvements, and expanded into multiple colors along with a human version of the mask.

Frequently asked questions

Did K9 Mask’s Shark Tank deal go through?

No. Daymond John offered $200,000 for 40% equity on air, but the deal never closed.

Is K9 Mask still selling products in 2026?

Yes, the company remains active with an operating website and continues taking orders.

Did K9 Mask’s price change after Shark Tank?

Yes, the price dropped from $59 to $49, and the product line expanded into multiple colors plus a human version.

For more Shark Tank updates, see Talmyn’s Business Case Studies desk.