Yes, Hammer & Nails is still in business and growing as a franchise. The men’s grooming lounge got no deal from the Sharks, but that rejection didn’t slow it down.
What happened after the Sharks said no
Every Shark passed on founder Elliot Hersh’s pitch. Rather than walk away empty-handed, Hersh raised $200,000 directly from viewers who watched the episode, using that money to build the infrastructure needed to actually expand as a franchise, a genuinely unusual funding path for a Shark Tank alum.
How big the company has grown
Hammer & Nails opened its 50th location in 2025, in Nolensville, Tennessee, and continues recruiting new franchisees. By July 2024, the company had expanded to 51 locations, generating roughly $25 million in annual revenue at a $100 million valuation. The business also broadened well past its original nail-care focus, adding haircuts, straight-razor shaves, and full facial grooming to become a complete men’s grooming lounge.
Frequently asked questions
Did Hammer & Nails get a Shark Tank deal?
No. Every Shark declined, but founder Elliot Hersh raised $200,000 from viewers after the episode aired instead.
How many Hammer & Nails locations exist today?
The company passed 50 locations in 2025 and continues actively recruiting new franchisees.
What is Hammer & Nails worth now?
Roughly $100 million as of July 2024, with about $25 million in annual revenue across 51 locations.
For more Shark Tank updates, see Talmyn’s Business Case Studies desk.
