Trending & Psychology
Talmyn Pick: Dove’s r/eal Reviews for Best Marketing Campaign
An editorial spotlight on Dove's campaign built entirely from unfiltered Reddit reviews — including the negative ones — which more…
Best Marketing Campaign
An ongoing list of marketing campaigns that actually worked — measured by real results, not just how clever or viral the creative was.
What this offers
A results-first write-up
We ask for and prioritize the actual outcome — leads, sales, signups — over creative awards.
Small-budget campaigns welcome
A scrappy campaign with real results gets the same consideration as a big-agency production.
Free to submit
No cost to nominate a campaign, including your own.
A case study you can reuse
The published feature works as a shareable case study for your own portfolio or pitch deck.
Who this is for
Marketers, agencies, and founders who ran a campaign with a measurable outcome worth explaining — the mechanism, not just the creative concept.
How it works
- Submit the campaign. What it was, the channel, and the actual result.
- An editor asks for verification. We'll ask what's comfortable to share publicly if figures are sensitive.
- We write the mechanism. What specifically drove the result, not just the number.
- It's published. Added to the current list, and you're notified.
Rules & eligibility
- This is free to enter, and always will be — we never charge a submission fee.
- No age, location, industry, or follower-count requirement. Selection is about the work itself, not who you are.
- Submitting doesn't guarantee publication or a reply beyond the automatic confirmation — we get more submissions than we can feature, and we'd rather say that upfront than overpromise.
- One submission per person or company at a time. If it isn't selected, you're welcome to submit again later with something new.
- Selection is editorial, not a queue — we're not obligated to publish every submission, and we won't pad the list with entries that aren't ready.
How do I actually apply?
I share the actual result the campaign drove and explain the specific mechanism — the targeting choice, the offer, the channel — that made it work, rather than just describing the creative concept.
Frequently Asked Questions
Does it cost anything to submit?
No. It's free to submit to Best Marketing Campaign, and free to be featured if selected. We don't charge for consideration, and we never will.
How long does it take to hear back?
If your submission is selected, you'll hear from an editor directly. If it isn't, we don't send a rejection notice — the volume we receive makes that impractical.
Can I submit on behalf of someone else?
Only with their knowledge and involvement — we want the real details, and that usually means hearing from the person or team directly.
What happens if I'm not selected?
Nothing gets published without being selected first. Unselected submissions simply aren't used, and you're welcome to submit again later.
Does this run every year?
Yes — Best Marketing Campaign is evergreen. It runs all year, every year, with no deadline to catch.
Selection is editorial and unpaid on both sides — no one is charged to submit, and no one is paid for work we publish. Talmyn's editorial standards apply the same way here as everywhere else on the site.
Submit
The current list